This year we invite both females and males to enter the competition! Entrants must be between the ages of 16-40.


  1. Go to www. and read the terms and conditions of the competition.
  2. Fill out the online entry form. Submit two clear photographs (1 x head shot, 1 x full body) and a statement of why you should be the ‘The Look’ of BFF 2022.
  3. Your entry photos will be posted to the BFF Facebook & Instagram pages where the public is encouraged to LIKE their favourite entries.
  4. Preliminary judging will occur taking into account your entry form, photos, number of Facebook & Instagram likes and why you want to be ‘The Look’ of BFF 2022.


  • The title of ‘The Look’ and be the face of the BFF 2022
  • Open ‘The Runway’ event.
  • BFF campaign photo shoot with our creative team
  • Styling session with the BFF team
  • Great prizes valuing over £400